The number of larger employers in India that are actively using Facebook Career Page to hire quality talent has more than doubled in the last six months based on a recent survey of Top 300 employers in India conducted by Center for Talent Research and MyParichay.
Technology and Service sectors – BPO, Airlines, Hospitality- that hire large numbers of people in the 21-27 years age segment enjoyed improved candidate quality and quantity using Facebook hiring and employer branding tools. Leading BPO companies that use MyParichay Facebook Hiring technology saw 15-25% increase in number of quality candidates that were unable to find through traditional means.
This trend in India mirrors what companies are doing in other parts of the world. Jobvite found that 73% of companies, that use social recruiting, plan to increase their investment in Facebook based Hiring tools.
Number of companies using Social Hiring Tools that saw improvement in the following key metrics
Time to Hire 33%
Candidate Quality 49%
Candidate Quantity 43%
Employee Referrals 32%